Collaborating with Osprey for the Launch of the Archeon Range.

We’re thrilled to announce our latest collaboration with Osprey Europe for the launch of their highly anticipated Archeon range of modular packs. While we've had the pleasure of working with Osprey in our studio in the past, this project marked the first time we’ve partnered directly with their team to bring a creative vision to life.

For this campaign, we provided full creative direction, leading the charge on the photography, videography, and post-production services. From start to finish, we worked closely with Osprey to craft visuals that not only highlight the sleek design and innovative features of the Archeon packs but also tell a compelling story across various platforms.

Our Approach

We focused on capturing every detail that makes the Archeon range stand out. Whether it was the modularity of the packs, their sustainable materials, or the versatility for both urban and outdoor adventures, our goal was to showcase the craftsmanship and innovation behind these new products. The final results include a collection of visual assets—photographs and videos—that will be used across Osprey’s social media, website, and marketing campaigns.

The Gear

For this project, we chose to work with some of the best tools in the industry. All the videography was shot on the RED Digital Cinema V-Raptor VV paired with Canon lenses, giving us exceptional dynamic range and image quality. On the photography side, we opted for the Fujifilm GFX 100 II medium format camera with Fujinon lenses, capturing sharp and vibrant images with incredible detail and depth.

We couldn’t be happier with how everything turned out, and we’re excited to see these assets come to life as the Archeon packs hit the market.

Want to see more from this project? Head over to the OUR WORK section on the website.